Integrates Tealeaf's online customer experience data set with Web Analytics solutions

IBM® Tealeaf® cxConnect for Web Analytics allows customers to seamlessly integrate Tealeaf's rich customer experience data set with any web analytics application to help uncover trends or anomalies such as a difference in conversion rates between two time periods or customer segments. When integrated, cxConnect for Web Analytics enable web analysts to see the actual customers behind these trends — in order to investigate why each individual customer is either succeeding or failing online. Tealeaf cxConnect requires the Tealeaf CX platform and cxImpact.

Tealeaf cxConnect for Web Analytics helps customers to:

• Seamlessly integrate Tealeaf's rich customer experience data set with any web analytics application to understand why users drop off in the pipeline or investigate any issue identified with the web analytics solution.
• Evaluate underperforming key words or landing pages by reviewing related customer session information in Tealeaf.
• Obtain insights into online users' actions within all digital channels to better understand how to improve your SEO performance or to optimize your landing page or pages.